{"id":2639,"date":"2020-11-05T16:03:45","date_gmt":"2020-11-05T22:03:45","guid":{"rendered":"https:\/\/mexico.wordcamp.org\/2020\/?post_type=wcb_session&#038;p=2639"},"modified":"2020-11-09T14:06:52","modified_gmt":"2020-11-09T20:06:52","slug":"como-aplicar-el-branding-de-tu-cliente-a-su-woocommerce","status":"publish","type":"wcb_session","link":"https:\/\/mexico.wordcamp.org\/2020\/session\/como-aplicar-el-branding-de-tu-cliente-a-su-woocommerce\/","title":{"rendered":"C\u00f3mo aplicar el branding de tu cliente a su WooCommerce"},"content":{"rendered":"\n<p>\u00bfEs suficiente con colocar el logotipo de la empresa en la esquina superior izquierda? \u00bfUn logotipo es capaz de transmitir los valores, los objetivos, la identidad de la marca? Como implementadores\/as de tiendas online, \u00bfqu\u00e9 podemos hacer para que una tienda se identifique claramente y se distinga de las dem\u00e1s? Veremos paso a paso, con ejemplos visuales, qu\u00e9 cosas podemos tener en cuenta para otorgar una personalidad \u00fanica a una tienda online, sin distraer a los compradores de finalizar la compra: colores, tipograf\u00eda, tono de comunicaci\u00f3n, animaciones, arquitectura de contenidos&#8230; para conseguir que la tienda de nuestro cliente sea \u00fanica y, en definitiva, para que venda m\u00e1s que su competencia.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"788\" src=\"https:\/\/mexico.wordcamp.org\/2020\/files\/2020\/11\/ana-Cirujano.png\" alt=\"\" class=\"wp-image-3178\" srcset=\"https:\/\/mexico.wordcamp.org\/2020\/files\/2020\/11\/ana-Cirujano.png 940w, https:\/\/mexico.wordcamp.org\/2020\/files\/2020\/11\/ana-Cirujano-300x251.png 300w, https:\/\/mexico.wordcamp.org\/2020\/files\/2020\/11\/ana-Cirujano-768x644.png 768w, https:\/\/mexico.wordcamp.org\/2020\/files\/2020\/11\/ana-Cirujano-358x300.png 358w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u00bfEs suficiente con colocar el logotipo de la empresa en la esquina superior izquierda? \u00bfUn logotipo es capaz de transmitir los valores, los objetivos, la identidad de la marca? Como implementadores\/as de tiendas online, \u00bfqu\u00e9 podemos hacer para que una tienda se identifique claramente y se distinga de las dem\u00e1s? Veremos paso a paso, con [&hellip;]<\/p>\n","protected":false},"author":15412659,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1606320000,"_wcpt_session_duration":3600,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[2498],"footnotes":""},"session_track":[32],"session_category":[34],"class_list":["post-2639","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-business-track","wcb_session_category-negocios"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"25\/11\/2020","time":"10:00 AM"},"session_speakers":[{"id":"2498","slug":"ana-cirujano","name":"Ana Cirujano","link":"https:\/\/mexico.wordcamp.org\/2020\/speaker\/ana-cirujano\/"}],"session_cats_rendered":"Negocios","_links":{"self":[{"href":"https:\/\/mexico.wordcamp.org\/2020\/wp-json\/wp\/v2\/sessions\/2639","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mexico.wordcamp.org\/2020\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/mexico.wordcamp.org\/2020\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":3,"href":"https:\/\/mexico.wordcamp.org\/2020\/wp-json\/wp\/v2\/sessions\/2639\/revisions"}],"predecessor-version":[{"id":3249,"href":"https:\/\/mexico.wordcamp.org\/2020\/wp-json\/wp\/v2\/sessions\/2639\/revisions\/3249"}],"speakers":[{"embeddable":true,"href":"https:\/\/mexico.wordcamp.org\/2020\/wp-json\/wp\/v2\/speakers\/2498"}],"author":[{"embeddable":true,"href":"https:\/\/mexico.wordcamp.org\/2020\/wp-json\/wporg\/v1\/users\/acirujano"}],"wp:attachment":[{"href":"https:\/\/mexico.wordcamp.org\/2020\/wp-json\/wp\/v2\/media?parent=2639"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/mexico.wordcamp.org\/2020\/wp-json\/wp\/v2\/session_track?post=2639"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/mexico.wordcamp.org\/2020\/wp-json\/wp\/v2\/session_category?post=2639"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}